Interview Best Practices

Tips for getting the most out of AI-powered interviews: preparation, stakeholder selection, and follow-up strategies.

Follow these best practices to maximize the value of your AI interviews.

Prepare Your Stakeholders

Before the interview:

  • Brief participants — Let them know an AI will be conducting the interview and that it's about understanding their daily work, not evaluating performance
  • Encourage honesty — The most valuable insights come from candid descriptions of workarounds, pain points, and frustrations
  • No preparation needed — Stakeholders don't need to prepare documents or slides. The AI works best with natural, unscripted responses

Choose the Right People

For each business function, interview:

  • Practitioners — People who do the actual work daily
  • Managers — People who oversee the process and handle exceptions
  • Cross-functional contacts — People who hand off to or receive from the function

Interviewing 2–4 people per function typically provides comprehensive coverage.

Upload Context Documents

Before conducting interviews, upload relevant organizational documents:

  • Organization charts help the AI understand reporting structures
  • Existing process documentation provides baseline knowledge
  • Policy documents reveal compliance requirements the AI should probe

The AI uses these documents to ask more targeted, relevant questions.

Multiple Interviews Per Function

Don't rely on a single interview. Different stakeholders see different parts of the process:

  • A clerk sees daily execution details
  • A manager sees exception handling and escalation paths
  • A cross-functional partner sees handoff quality and delays

The platform synthesizes all perspectives into a comprehensive process map.

Review and Iterate

After generating process maps:

  • Review outputs with stakeholders to validate accuracy
  • Conduct follow-up interviews for areas that need deeper exploration
  • Use the opportunity scores to prioritize which functions to analyze next